San Cosme Window Display

The goal was to communicate the soul of mezcal through a focused material palette in a window display of the store. The installation features bespoke clay elements and intricately woven palm surfaces, referencing the natural landscape of Mexico and the artisanal hands involved in the production process.

This "sober" and minimalist arrangement avoids the noise of traditional retail, instead opting for a museum-like presentation that highlights the elegance of the bottle and the cultural weight of its origins.